The fashion industry is one or the polluting industries in the world responsible for 10% of global CO2 emissions and an increasing amount of clothing that gets worn less and less. Since 2002 the average usage of an item has decreased win more than 85% according to data from Euromonitor adding to the overall problem or under-wearing and over-production. “The Resell Tag” is a unique OR-code with a micro media budget woven into each piece or clothing. Once scanned, it activates a series or digital actions, automatically creating a sales ad for the item and promoting it across Facebook and Instagram to extend the garment’s life cycle in an easy and frictionless manner.
We’re a creatively driven agency who work happily across a wide range of disciplines. We live and breathe the Grey mantra of Famously Effective, where we take great pride in making our clients famous and our work effective.
Recognition & Awards
- 15 x Cannes Lions
- 33 x Creative Circle
- 5 x Webby
- 9 x AEA
What We Do
Identifying opportunities and igniting solutions.
Making ideas that travel through culture.
Creating immersive and inspiring experiences.
Accelerating our ideas through network-thinking.
Bringing stories to life in every medium.
Hardwiring public interest and fame in everything we do.
Orchestration and connections planning.
Making the impossible possible.