Canon | Artemis

What do you do when your target group’s attention is notoriously hard to capture?
You turn your tactical ads into an educational tool that can help them identify birds and their special calls from a distance – to capture beautiful imagery.


Many bird photographers know what to look for when they are capturing birds – but few are trained in what to listen for. With this campaign, every single piece of content is video and will have the sound of birds – and only birds. The campaign is created to help the photographers with what to look for – but more importantly: what to listen for.

Famously Effective

We’re a creatively driven agency who work happily across a wide range of disciplines. We live and breathe the Grey mantra of Famously Effective, where we take great pride in making our clients famous and our work effective.

What We Do

Identifying opportunities and igniting solutions.
Making ideas that travel through culture.
Creating immersive and inspiring experiences.
Accelerating our ideas through network-thinking.
Bringing stories to life in every medium.
Hardwiring public interest and fame in everything we do.
Orchestration and connections planning.
Making the impossible possible.
+45 3330 0100
Ny Østergade 14–20
DK 1101-K
Hack Kampmanns Plads 1, 2 tv.
DK 8000 C
© Uncle Grey